Cookie Policy

Introduction

This Cookie Policy explains how alphaluxisum d.o.o. ("we," "our," or "us") uses cookies and similar tracking technologies on our website alphaluxisum.world. This policy should be read alongside our Privacy Policy and Terms of Service.

What Are Cookies

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners about how users interact with their sites.

Cookies can be "first-party" (set by the website you're visiting) or "third-party" (set by a different website, such as an analytics or advertising service). They can also be "session" cookies (deleted when you close your browser) or "persistent" cookies (stored for a specific period or until manually deleted).

Why We Use Cookies

We use cookies and tracking technologies for several purposes:

• Essential functionality: To ensure our website operates correctly and securely
• Performance analysis: To understand how visitors use our website and improve user experience
• Personalisation: To remember your preferences and provide customised content
• Marketing: To deliver relevant advertisements and measure campaign effectiveness
• Analytics: To analyse website traffic, user behaviour, and site performance

Types of Cookies We Use

Necessary Cookies

These cookies are essential for our website to function properly. They enable basic functionality such as security, network management, and accessibility. You cannot opt out of necessary cookies.

Analytics Cookies

We use analytics cookies to understand how visitors interact with our website. This helps us improve our site's functionality and user experience. These cookies collect information anonymously and report website trends without identifying individual visitors.

Functional Cookies

Functional cookies enable enhanced functionality and personalisation, such as remembering your preferences, language settings, and other customisation options. These cookies may be set by us or third-party providers whose services we use.

Marketing/Advertising Cookies

These cookies are used to deliver advertisements relevant to you and your interests. They may be used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. They are usually placed by advertising networks with our permission.

Cookie Details

Below is a detailed list of cookies that may be used on our website:

Third-Party Cookies

Our website may use third-party services that set their own cookies. These include:

Google Analytics

We use Google Analytics to analyse website traffic and user behaviour. Google Analytics uses cookies to collect information about how visitors use our site, which helps us improve our website and services. The information collected is anonymous and includes details such as the number of visitors, where they came from, and which pages they visited.

Google Ads

We may use Google Ads for advertising and remarketing purposes. Google Ads cookies enable us to show relevant advertisements to users who have previously visited our website and to measure the effectiveness of our advertising campaigns.

Google Fonts

Our website uses Google Fonts to display text consistently across different browsers and devices. When you visit our site, Google may set cookies related to font loading and caching.

Managing Your Cookie Preferences

You have several options for managing cookies on our website:

Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner that allows you to:

• Accept all cookies
• Reject non-essential cookies
• Customise your cookie preferences

Cookie Preference Centre

You can access our cookie preference centre at any time to modify your consent settings. This allows you to enable or disable specific categories of cookies based on your preferences.

Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically:

• View which cookies are stored on your device
• Delete existing cookies
• Block cookies from specific websites
• Block all cookies (though this may affect website functionality)
• Set your browser to notify you when cookies are being set

Please note that disabling certain cookies may impact your experience on our website and limit the functionality available to you.

Google Consent Mode v2

Our website implements Google Consent Mode v2, which allows us to respect your privacy choices while still providing valuable analytics and advertising services. When you adjust your cookie preferences, Consent Mode adjusts how Google's tools behave:

• If you consent to analytics cookies, Google Analytics operates normally
• If you decline analytics cookies, Google Analytics uses privacy-enhanced measurement
• If you consent to marketing cookies, Google Ads can use full functionality for personalisation and conversion tracking
• If you decline marketing cookies, Google Ads operates with limited data for privacy protection

Data Protection and Privacy

Cookie data is processed in accordance with our Privacy Policy and applicable data protection laws, including the General Data Protection Regulation (GDPR). We ensure that:

• Cookie data is collected and processed lawfully and transparently
• You have control over non-essential cookies through our consent mechanisms
• Cookie data is retained only for as long as necessary for the stated purposes
• Appropriate security measures protect cookie data from unauthorised access
• Third-party cookie providers comply with applicable privacy standards

International Transfers

Some of our third-party cookie providers (such as Google) may transfer and process cookie data outside the European Economic Area (EEA). These transfers are conducted with appropriate safeguards in place, including:

• Adequacy decisions by the European Commission
• Standard contractual clauses approved by the European Commission
• Certification schemes and codes of conduct
• Binding corporate rules for multinational companies

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our cookie usage, legal requirements, or business practices. When we make material changes, we will notify you by:

• Posting the updated policy on our website
• Updating the "Last updated" date at the top of this policy
• Providing notice through our website or other communication channels when appropriate

We encourage you to review this Cookie Policy periodically to stay informed about our cookie practices.

Contact Information

If you have questions or concerns about our use of cookies or this Cookie Policy, please contact us:

• Email: privacy@alphaluxisum.world
• Phone: +385 211343943
• Address: alphaluxisum d.o.o., Masarykova ulica 102, Split 21663, Croatia

Additional Resources

For more information about cookies and online privacy, you may find these resources helpful:

• Your Online Choices: Information about behavioural advertising and opt-out options
• ICO Cookie Guidance: UK Information Commissioner's Office guidance on cookies
• All About Cookies: Independent information about cookies and how to manage them
• Google Privacy Policy: Information about how Google uses data from partner sites